Free Templates

Cold Email Templates That Get Replies

Proven templates for sales outreach, recruiting, link building, and follow-ups. Copy, customize with your details, and start getting responses today.

Sales

Cold Intro — SaaS Decision Maker

First touch for B2B SaaS prospects

Subject: Quick question about {{company}} growth
Follow-up

Follow-Up #1 — Gentle Bump

3-5 days after first outreach with no reply

Subject: Re: Quick question about {{company}} growth
Follow-up

Follow-Up #2 — Value Add

5-7 days after follow-up 1

Subject: Thought you might find this useful
Follow-up

Break-Up Email

Final follow-up after 3+ attempts

Subject: Should I close your file?
Sales

Referral Request

When you can't find the right contact

Subject: Who should I talk to about {{topic}}?
Sales

LinkedIn Connection Follow-Up

After prospect accepts LinkedIn connection

Subject: Great connecting on LinkedIn!
Recruiting

Recruiting — Passive Candidate

Reaching out to employed candidates

Subject: An opportunity I don't think you'd want to miss
Recruiting

Recruiting — Engineering Role

Outreach to software engineers

Subject: {{your_company}} is building something cool — interested?
Link Building

Link Building — Guest Post

Requesting guest post opportunities

Subject: Guest post idea for {{their_site}}
Link Building

Link Building — Broken Link

Broken link outreach for backlinks

Subject: Found a broken link on {{their_page}}
Partnerships

Partnership — Co-Marketing

Proposing co-marketing partnerships

Subject: Co-marketing idea: {{your_company}} x {{their_company}}
Sales

Meeting Request — Warm Intro

When you have a mutual connection

Subject: {{mutual_connection}} suggested we connect

Tips for Higher Reply Rates

Personalize the first line

Reference something specific about the prospect — a recent post, a company milestone, or a shared connection.

Keep it under 100 words

Short emails get 50% higher reply rates. Respect their time and get to the point.

One clear CTA

Don't give multiple options. Ask for one specific thing — a call, a reply, or a click.

Verify emails first

Sending to invalid emails hurts deliverability. Use SIndbox Intel to verify before you send.

Follow up 3-5 times

80% of deals require 5+ touchpoints. Most people give up after one email.

Send at the right time

Tuesday through Thursday, 8-10 AM in the prospect's time zone works best for B2B.

Verify Before You Send

Great templates are useless if your emails bounce. Verify every address with SIndbox Intel before hitting send — 100 free verifications per month.